Out of OfficeOut of Office Blog

Rewarding your Small Business MVPs

Christine PerkettChristine Perkett

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Being a small business owner comes with its fair share of challenges and rewards. One of the most persistent challenges is how to manage resources and limited budgets. Unlike larger companies, small business owners must think very carefully about every dime they spend and every choice they make. This can make rewarding and motivating employees a uniquely stressful challenge.

Monetary rewards and raises are not as consistently available to dole out in a small business. Yet, in order to grow and thrive, employee retention is crucial. It can be costly and distracting to lose and replace employees.

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Small businesses and entrepreneurs building startups must get creative. It can be tough, but it’s not impossible. Here are a few ideas to help you motivate and reward employees while remaining true to the bottom line.

There’s no doubt that employee recognition must be at the forefront of every successful business. As you reach your goals, employees should feel a part of that success. Loyalty is priceless, especially to a small business that needs to remain focused.

Rewards and recognition should go well beyond an annual review, and be an integral part of your company culture. Plan and budget for it from the very beginning, and you’ll reap the rewards in the future.

Christine Perkett

Christine Perkett is a senior marketing and PR consultant, and the founder and CEO of SeeDepth, a PR Analytics platform that makes measurement easy, meaningful and profitable for PR agencies and corporate communications teams. She has been named a “Top 100 Must Follow Marketing Mind” in Forbes, “A Top 100 Small Business Influencer” in the Small Business Influencer Awards and a “Top 50 Social Media Influencer on Twitter” by Cision.

Christine Perkett is a senior marketing and PR consultant, and the founder and CEO of SeeDepth, a PR Analytics platform that makes measurement easy, meaningful and profitable for PR agencies and corporate communications teams. She has been named a “Top 100 Must Follow Marketing Mind” in Forbes, “A Top 100 Small Business Influencer” in the Small Business Influencer Awards and a “Top 50 Social Media Influencer on Twitter” by Cision.

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