Jen Amos likes to describe herself as a simple solopreneur and a social media enthusiast, after establishing Social Turtles in San Diego, California March 2013. Recently rebranded to Jen Amos Consulting, her practice quickly expanded to a full-service online marketing agency with a global network of online marketing experts. Today Jen Amos Consulting offers online marketing services, project management, and online business solutions.
FedEx Office played a crucial role in the beginning stages of Jen’s business venture and continues to be a helpful resource as she works to expand her client base. “FedEx Office made it very convenient to print colorful proposals on my way to prospective client meetings. Today It’s still my go-to print shop whenever I’m in a hurry!” says Jen Amos, founder of Jen Amos Consulting. For Jen, print is essential to her clients and her business, “print is especially important to my clients that, to my surprise, prefer hard copies of my proposals, contracts, invoices and marketing material.”
As an entrepreneur, Jen has been surprised by many things and has learned valuable lessons along the way. One of the biggest lessons learned early, on in her entrepreneurial journey, was to hire her weakness. Today she proudly keeps a vetted list of outstanding vendors and affiliates to ensure she can always do right by her customers, no matter the ask. Jen leverages her network and resources to ensure that the value she provides to her customers is of the highest standard.
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Jen had some great words of wisdom to share with fellow entrepreneurs. Here are her top five key pointers she stands by as a successful small business owner.
1. Hire your weaknesses. Learn early on if you’re a visionary or an integrator, then hire accordingly. If you’re a visionary, hire an integrator. If you’re an integrator, hire a visionary.
2. The best time to make friends is when you don’t need them. Establish your inner circle by building a strong network of like-minded people you can run ideas by, confide in, and potentially collaborate with in the future. Build your community for professional and personal reasons.
3. Take care of your physical and mental health. Whether you hire a coach, a therapist, or join a support group, don’t lose yourself in the tough journey as a business owner.
4. Build as you go. Find your sweet spot between preparation and ‘winging it’, sometimes it can be counterproductive and costly to over prepare.
5. Problems are opportunities to learn from. The best ideas come from the biggest problems! Solving your problems and adapt to your experiences, is what will make you stand out as a business owner!
Find out how FedEx Office is helping other small businesses and share your small business story on Twitter or Facebook using hashtag #MyFedExOffice.